Twelve South Blog

Introducing BookBook, a unique new leather MacBook case that looks just like a vintage book…

Twelve South opens a new chapter in Mac protection with BookBook, a totally original, vintage hardback case designed exclusively for MacBook. Charleston, SC, January 21, 2010 – Twelve South introduces BookBook, a unique new leather MacBook case that looks just like a vintage book. Designed exclusively for Apple MacBooks, BookBook features a hardback cover and […]

Introducing BookBook, a unique new leather MacBook case that looks just like a vintage book…

Twelve South opens a new chapter in Mac protection with BookBook, a totally original, vintage hardback case designed exclusively for MacBook. Charleston, SC, January 21, 2010 – Twelve South introduces BookBook, a unique new leather MacBook case that looks just like a vintage book. Designed exclusively for Apple MacBooks, BookBook features a hardback cover and […]
Twelve South opens a new chapter in Mac protection with BookBook, a totally original, vintage hardback case designed exclusively for MacBook.

Charleston, SC, January 21, 2010 – Twelve South introduces BookBook, a unique new leather MacBook case that looks just like a vintage book. Designed exclusively for Apple MacBooks, BookBook features a hardback cover and a padded leather spine that keeps your Mac safe and secure as you shuttle it from place to place. Since it looks like a vintage book, BookBook also disguises your Mac, reducing the risk of theft. BookBook for 13-inch and 15-inch MacBook Pro is available now at http://twelvesouth.com for $79.99.

Along with handsome looks, this distressed leather case provides excellent protection. Inside, your MacBook is safely stored within a velvety soft, padded interior. Outside, your MacBook is protected between two rigid book covers. The vintage-looking spine provides structural integrity and crush protection. When it comes to safeguarding your Mac, there is no comparison between BookBook and the typical, floppy neoprene zipper bag.

BookBook is available in two overall styles; a classic-looking brown with a black spine (Black) and a more vibrant brown with a red spine (Red). Each BookBook is individually hand-distressed, ensuring that no two BookBooks are exactly alike. Dual leather zipper pulls, which at first glance appear to be bookmarks, give you the flexibility to provide access to the MagSafe power port while your MacBook remains safely inside the BookBook.

Another characteristic that stands out with this uniquely designed case is how well it secures your Mac by disguising it. Sitting on a desk or in a dorm room, BookBook looks like nothing more than a vintage hardcover book. Your Mac will be out of sight, even when it is sitting in plain view. This presents a whole new way to protect a MacBook from being stolen – hiding it in plain sight.

Andrew Green, designer of the BookBook said, “The BookBook is a showstopper. It protects MacBook much better than a typical sleeve, and it secures MacBook by cloaking your modern laptop in a classic book. But most significantly, it looks like nothing else before it. Being individual and different is what Macs are all about… that’s why we are so proud and excited to introduce BookBook.”

Online link to Press Release: http://app.e2ma.net/campaign/1400299.71bd752b61c8bd2b1c33c6c462e23bf8

Buy a BookBook or learn more here: http://twelvesouth.com/products/bookbook/

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